Smartphones have now become part of our daily use. Today we can’t imagine a day without our smartphones. People from every walk of life are now dependent on using smartphones on a daily basis. This simply means that website owners now need to improve their website experience for their visitors.
In a recent survey conducted it was found that the number of mobile users has surpassed the number of computer users. The majority of traffic on websites worldwide now comes from smartphones. This makes it even more important to make your website more mobile-friendly since almost half of the traffic on your website comes from mobiles. If your website is not mobile-friendly this can drive away a lot of your visitors from your website and that can affect your ranking as well.
Here Are Few Ways To Make Your Website More Mobile Friendly
Make Your Website Responsive
The best way to make your website more mobile-friendly is to build a responsive website. What a responsive website does is that it adapts itself according to the device on which it is being viewed by the user. With the help of a responsive website, you can deliver the same content and information in a more mobile-friendly manner. There are plenty of tools available in the market that can help you to build a mobile-friendly website.
Easy To Find Information
People often use their smartphones to look for a specific piece of information. Which means that they need to find that information as soon as possible. Keeping that in mind you can predict which information your visitors are going to look for most likely and make that information easier to find on the mobile homepage. You can also use google analytics to figure out what information your visitors are looking for on your website.
Stop Using Ads and Pop-ups.
Users do not appreciate ads and pop-ups, especially when they are trying to read the information on a small screen for their smartphones. If you want to improve user experience then try to avoid ads and pop-ups.
Nobody likes them in any context, but when you’re trying to read text on a small screen and a big ad or pop-up blocks your view of the page, it’s extra annoying.
Speed Is Important
There are plenty of ways with which you can improve the speed of your website such as:
- Accelerated mobile pages- this can help to increase the loading speed of your website on smartphones.
- Compress your images- you can also improve the speed of your website by
compressing large images. This way they are going to take less time to load enhancing user experience.
- Hosting plan- oftentimes an outdated hosting plan can also affect the speed of your website. So make sure that your hosting plan is up to date and deliver fast loading speed.
Simple Web Design
One can imagine that browsing on a small screen can be a bit hectic and if the design of your website is quite complicated that makes it even more difficult to view. Try to make your website design more clean and minimalist so that it’s easier to navigate.
Large Size Buttons
We all know how difficult it can be to click buttons on smartphones using our fingers. Especially if the size of these buttons is extremely small and they are placed close to each other on the screen. Another way of improving user experience on smartphones is to provide large size buttons that are easier to click
Large Font Sizes.
Another similar issue that users come across is trying to read small size text on a smartphone screen. By providing large font size text you can further improve user experience as it would be easier for the visitor to read the text and get the information they are looking for in a short span of time.
Don’t Use Flash
Try not to use flash on your website as it results in slowing down your website speed. Most of the android and ios devices do not support flash animation and that can also hamper the user experience. Instead of flash try and utilize better web designs for your website to make it more mobile-friendly.
Switch to Desktop View Option
Some visitors often prefer a desktop view instead of the mobile view. Try to make that option available for the visitors, so that if anyone wishes to switch to desktop view they should be able to do so easily.
Test It Yourself
The most effective way to find out how mobile-friendly is your website is to regularly visit your website on your smartphones. This way you can easily figure out what your visitors are experiencing when they are visiting your website and you can then make the changes accordingly. You can also take feedback from your employees and inculcate their inputs as well.
Conclusion
Mobile phones are changing every day and you need to keep up with the changing technology. It is a constant struggle to deliver high-quality user experience in order to improve your website ranking and making a more mobile-friendly website sure does help improve your website ranking.
We hope that this article will help to make your website more mobile-friendly. If you are looking for further assistance then get in touch with our expert at Ewebguru. We deliver impeccable hosting solutions at an affordable price.
Ashok Arora is CEO and Founder of eWebGuru a leading web hosting company of India. He is a tech enthusiast with more than 25 years of experience in Internet and Technology.
Ashok is Master in Electronics from a leading Indian university.
Ashok loves to write on cloud, servers, datacenter, virtualisation technology.
