One of the most organic ways to increase the visibility of your website is through search engine optimization (SEO). by using relevant keywords to develop your content you can improve your website ranking on search engines. It is a complicated process and requires a lot of research. Recently we can also see an increase in investment by business in hiring SEO experts for their websites.
There are several factors that play an essential role in improving your website ranking and one of them is hosting. Virtual private server hosting is one of the many hosting solutions available in the market. In this article, we will discuss the relationship between hosting solutions and SEO.
What is VPS Hosting?
A virtual private server is a virtual server created on a physical server using hypervisor software. These servers are used to host websites, each website is allotted dedicated resources which they don’t have to share with any other website. Since the website is not sharing the server space or resources with any other website their performance improves quite a lot.
Advantages of VPS Hosting For Your Website’s SEO
Maximum Uptime
Most of the hosts guarantee the uptime of 99.9% for their clients. This means that a website will experience downtime of 8.8 hours in a year. Downtime has an adverse effect on a website’s SEO ranking. VPS has proven to give maximum uptime to the users in comparison to other hosting solutions available in the market.
Faster Loading Speed
The loading speed of a website also plays a crucial role in its performance. The slow loading speed can lead to a bad customer experience which eventually affects the popularity of the website. Hosting also plays an important role in your website loading speed. VPS compared to shared hosting offers a better loading speed. In shared hosting, the users have to share the resources which eventually affects the speed of their website as well. In VPS the users are allotted dedicated resources due to which their website performs significantly well.
Dedicated Resources
In a shared environment, multiple websites are hosted on a single server. Any breach in the security of any website can also jeopardize the security of other websites on the same server. VPS users are in an isolated environment which means that they remain unaffected by the security breach of any other website. Security threats such as malware, hacking, and viruses can also result in poor SEO ranking for your website.
Secure Environment
Virtual Private Server users are given complete root access which means they can customize their environment as per their requirement. They can make the necessary changes that suit their website performance. VPS users also have the ability to install the operating system of their choice.
Flexibility
In VPS users also have the liberty to scale their resources according to their website requirements. Users can scale up their resources in case they are witnessing a sudden rise in traffic. This also helps in improving your website ranking as well. In managed hosting the host handles all the server related responsibilities. The host can install applications that can be SEO friendly and help improve your website ranking eventually.
Conclusion
In this article, we have discussed the benefits of VPS and how it helps improve a website’s SEO ranking on search engines. VPS is not only affordable but it also provides a secure environment for your website to grow. You also get a separate server with dedicated resources that allows your website to perform well. All these features and benefits also help in improving the SEO ranking for your website and help to generate more revenue.
If you are looking for further assistance then get in touch with our experts at Ewebguru. We deliver impeccable hosting solutions at an affordable price.
Ashok Arora is CEO and Founder of eWebGuru a leading web hosting company of India. He is a tech enthusiast with more than 25 years of experience in Internet and Technology.
Ashok is Master in Electronics from a leading Indian university.
Ashok loves to write on cloud, servers, datacenter, virtualisation technology.
